Kred’s dual scores for inbound and outbound communication capture the complete spectrum of action, from Influence and Outreach. A person with Kred of “719 over 5” has Kred Influence of 719 and is on Kred Outreach Level 5.
Influence is scored on a normalized 1,000 point scale globally and within communities. It measures how effectively someone inspires action. Retweets, replies, likes, comments and new follows all grow Kred on Twitter. If a reaction comes from a person with more than 10,000 followers, it has a greater positive effect on Influence. When you add Facebook to your account, likes, comments,mentions and shares on your wall and the walls of others who have connected their account will also generate points.